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identity, web, campaign 2026

DIGIBASTION

Security for people who care. Full identity and launch campaign for a security company that refuses to look scary.

Full case study coming soon.

  • The contents page of the Digibastion brand guidelines, listing logomark, colors, typography, applications and other.
  • The logomark section opener, the blue icon set against a soft cyan wash.
  • The main lockup, the black icon beside the DIGIBASTION wordmark.
  • The icon and the wordmark shown apart, each labelled, so it is clear which is which.
  • The clearspace rule, the lockup inside a dashed box measured in cap heights.
  • The partnership lockup, two Digibastion marks joined by a plus sign.
  • The logo on backgrounds, four tiles running black, white, cyan wash and solid blue.
  • Four logo variations, the icon alone, the wordmark with the icon set into it, a shortened wordmark and a stacked block.
  • The color section opener, the cyan wash filling the right half of the page.
  • The primary palette, three blocks of vivid sky blue, off white and eerie black, each with its hex value.
  • The secondary palette, six blocks running cornflower blue, salmon pink, tropical teal, lavender mist, burnt sienna and saffron yellow.
  • The typography section opener, the cyan wash filling the right half of the page.
  • The primary typeface, Geist, shown at display size above its full character set with a note on why it was chosen.
  • The secondary typeface, Instrumental Sans, shown the same way.
  • Type in use, an announcement kicker over a 96px Geist headline, with the settings called out.
  • Type in use, a brand name heading over a paragraph of body copy, with the settings called out.
  • The applications section opener, the cyan wash filling the right half of the page.
  • The identity on X, the cyan header behind the icon avatar and the line "Security platform for everyone to experience".
  • The identity on LinkedIn, the header reading "Security is for all" over a cyan gradient.
  • Three key frames, "Security for people who cares" on the wash, on white, and "Security is for all" reversed out of blue.
  • A white Digibastion t-shirt pegged to a line against an open sky.
  • A Digibastion banner strung across a neoclassical facade, reading "Security is for all".
  • A Digibastion banner hung down a stone facade, reading "Security for people who cares".
  • A backlit Digibastion panel in an underground walkway, a figure passing in silhouette.
  • The final section opener, the cyan wash filling the right half of the page.
  • Two sketchbook pages of logo exploration, dozens of pencil marks worked over a dot grid.
  • Reference, a Seasons magazine cover and a Hokkaido poster, both set in blue on white.
  • Reference, a grid of blue coffee shop posters mixing Latin and Japanese type.
  • Reference, four architectural floor plans drawn on aged paper.
  • Reference, two castle plans, one of them Harlech, drawn in fine black line.
  • Reference, a grid of carved pentagonal badges in stone, bronze and enamel.
All work

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